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Invite Others

After Closing




Dear Buyer:

I hope you are enjoying your new home at 555 Jones Avenue.

I have really enjoyed working with you these past several weeks. If I can be of further service, please do not hesitate to call me anytime at 555-4489.

Thanks for allowing me to help you.

Sincerely,


YOUR NAME
Sales Agent

P.S. Since there is a house for sale down the street, you have the opportunity of choosing your neighbor. Please let me know if you know someone you'd like as a neighbor.



Following up with all of your customers regularly is a very important part of building future business. You should use every opportunity to stay in contact with everyone who has ever bought a house from you. They are the source of future listings and sales when they are transferred or are ready to move up, or through the referrals they will send. I know some real estate agents who have sold houses to three generations in the same family.
On the following pages are examples of other letters that can be used to follow up regularly. Remember, when someone needs a real estate agent, he or she calls the most familiar and easiest to reach agent. With these letters, you can stay in touch often enough to remain familiar, and your letter lying on the coffee table will make your telephone number easy to find.

 
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