True Value Services™

Follow-up #2

Dear Prospect:

I have received your letter along with your most recent counter-offer, and I have presented this offer to the builder.

I am sorry that the builder says he cannot accept this offer. He further states that he prices his homes at the price he expects and needs to receive -- not at a price several thousand dollars higher with the intention of reducing the price later on as a selling inducement. He would very much like to build a home for you at his regular prices which he feels are very competitive with other builders of similar quality.

Please let me know if I can answer any further questions or if you would like to meet personally with the builder and discuss any changes in the product which might lower the price.

Sincerely,

YOUR NAME
Sales Agent

P.S. I will be conducting an Open House in the neighborhood this coming Sunday. You may wish to come out and review the plans again.