True Value Services™

10-Point Marketing Plan

MARKETING PLAN

101 JONES AVENUE

Prepared by: YOUR NAME
Sales Agent

1. Lockbox, sign, entry into multiple listing computer

2. Letters to neighbors notifying them of new listing and the opportunity to choose their new neighbors

3. Info sheets to all of our company's 60+ agents

4. Info sheets to other real estate companies with special emphasis on branches in this area

5. Ad in Sunday newspaper selected Sundays

6. Ad in Homes Magazine each month

7. Open House scheduled on selected Sundays

8. Direct mail to move-up neighborhoods and area apartments

9. Distribution of flyers to nearby high traffic areas such as businesses, professional offices, and schools

10. Follow-up on all agent showings, open house visitors, ad and sign calls