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Developers Follow-up

Re: South Street Duplexes

Dear Developer:

Thank you for the opportunity to present a marketing proposal for South Street Duplexes. Based on a Comparable Market Analysis, the recommended sales price for each duplex is $69,900. The comparable properties used are listed below:

Sold Price Rental Income GRM

101 Jones Ave. 84,000 1,110.00 75.67
(2380 sq. ft. - 1190 per unit)

710 Williams St. 50,000 550.00 90.90
(1444 sq. ft. - 722 per unit)

416 Smith Ln. 75,000 700.00 107.00
(1864 sq. ft. - 932 per unit)

Average Sold Price 69,666
Average GRM 91.19

730 (Rent) X 91.19 (GRM) = $66,568 (Sales Price)

Based on these calculations, subject property should be priced in a range of $66,500 to $69,700. However, due to the excellent location, rental history, and market stability, a price range of $67,000 to $71,000 for each duplex is indicated, and I specifically recommend an asking price of $69,900.

I have enclosed a 10-point marketing plan specifically designed for this project. Please call me at 555-4678 if you have further questions. This is an excellent marketing opportunity. I appreciate your giving me the opportunity to be your listing agent.

Sincerely,

YOUR NAME
Sales Agent

Enclosure

P.S. Our company has sold 11 duplexes since the first of the year!

Check the Table of Contents for a sample 10-point marketing plan. You may want to modify it to conform the requirements of this letter.

 
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