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Expired Listings #2 Dear Homeowner: Multiple Listing Service computer records indicate that your home was on the market several months back, but did not sell. If you are still interested in selling, please contact me. I will prepare a detailed market analysis showing the estimated current market value of your home. I will also review with you the previous marketing efforts in an attempt to determine what needs to be changed in order to facilitate a quick sale at top dollar. Please call me at 555-2381 or mail the enclosed postage-free card. Sincerely, YOUR NAME P.S. I have prepared a 10-Point Marketing Plan especially for your home. Check the Table of Contents for a sample 10-point marketing plan. Don't enclose it. You will want to use it as a reason to call, and you can present it when you get an appointment. |