Builder or Developer
Re: 555 Jones Avenue, Unit 11
Dear Builder:
We have had quite a lot of traffic through this unit and have had four or five highly qualified prospects. With this much traffic, it should have sold by now. However, we have not been able to put a deal together.
In the past when we have had a new home that was a slow mover, we have
found it to be in the builder's best interest to go ahead and finish the
home. This helps speed up the sale for the following reasons:
1. Prospects can better visualize how the finished product will look.
2. Home appears ready for occupancy to agents and prospects who mistakenly think that the unfinished home will take too long to finish.
3. A finished home just looks better than one awaiting carpet and vinyl.
If you should decide to finish the unit, we recommend staying with neutral colors such as beige carpet, white or almond vinyl, and white or almond counter tops and appliances. The large deck provides enough walking area to allow most mud and dirt to be dislodged from shoes prior to entry into home. Additional protection for the floors can be provided by putting down rolls of paper in a walking pattern throughout the home.
In the past, finishing a home has worked for us most of the time. Please let me know what your thoughts are on this.
Sincerely,
YOUR NAME
Sales Agent